ST. CROIX INSIGHTS

It’s not about how much make, rather how much you keep

BY BRETT ANDERSON/ST.CROIX ADVISORS, LLC

It’s not too often I get surprised in my day to day life. I feel like at my young age I’ve lived a lifetime, but for others looking at my life, I haven’t seen anything. Being in this business, “money” is a daily topic in most conversations.

In our world, it not matter how much you make, rather it is how much you keep. It’s common that a good percentage of American don’t have any retirement savings. Zero savings. That’s not really the surprise.

We live in a world of consumption. It’s a world where we are judged our jobs, clothing, cars, home, etc. As a financial advisor, I find it refreshing when I meet a family of four making $100,000 and the have money in their savings/checking account, don’t live check to check and have $100,000+ in their retirement account. They made a choice about their spending, values, and desires to not keep up with the Joneses.

They want to keep more of their own money, are living their values and want to be a good steward of their money. They know it’s easy for money to go out the door and the effort that it takes to earn it.

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